New Blog Series: The 10 Pound Takedown

The thought of wearing a bikini in just a few short weeks (ok … just being near a bathing suit store) was enough to put us iMaggers in panic mode! So we created a new online weight loss series to help two lucky viewers, Sharon and Vicki, say buh-bye to excess baggage and get beach body ready. And we want you to follow along! Everyday on our blog we’ll post menus, workouts, recipes, and tips to help you live healthier, lose weight and keep it off!

Watch the video below to see how we’re making it happen!


Meet Sharon: Eight years ago, when I was graduating college, I thought I needed to drop about 5 lbs … somehow I gained 20 instead. I’ll be 30 this month and I’m sick of cleanses and crash diets that cost lots of money and get me nowhere. I’m hoping to prove once and for all, if I go to the gym and follow a balanced diet that I can drop some of the weight before my birthday and before bikini season.

Meet Vicki: Ever since I started working after college and living in NYC, whether it be the margaritas I grab with my girlfriends, or the business dinners I attend for work, I have been struggling to lose that 10-15 pounds. And I’m way O.V.E.R. it. I want to do it right for once! I am so excited to get started … and finally say goodbye to eating unhealthy, and wasting my time at the gym not pushing myself enough.

That's Sharon on the right and Vicky on the left!

That's Sharon on the left and Vicki on the right!

The plan starts Monday. Are you in?

Click here for this week’s meal plan, created by Registered Dietician, Sari Greaves.

Click here for this week’s workout plan, created by NYSC Trainer, Ken Szekretar.

Click here for this week’s shopping list.

Good Luck! And please comment to let us know how it’s going!

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